If you ask 10 brokers what great customer service is, you’ll get 10 different answers. But they’ll all tell you that they provide “great” customer service.
What does good customer service really mean and how does it impact your business? Here’s a few thoughts on this:
Creating Memorable Experiences In some brokerages, customer service often takes a back seat to sales. Yet the truth is that a consistent focus on building a relationship with both clients and potential clients brings significant rewards in the long term:
In most cases, lackluster customer service doesn’t necessarily mean clients are treated badly. It could mean greater focus is placed on keeping business and sales ticking over as quickly as possible and Customer Service takes a back seat as a result. There are lots of reasons this can happen:
The most successful brokers and agents we see, however, have found a way to balance the customer service elements through a combination of the right processes, tools and technology. When you add a great brand name to the equation, everything works together. Now you can be both effective, and efficient, which makes clients feel special and you exceptional. The Weichert® brand is known for its systems and tools that build business while fostering satisfying customer experiences. If you are a growth-minded broker looking for ways to make your brokerage more productive and get to the next level of results, talk to the Weichert franchise team today. Visit our website at https://www.weichertfranchise.com. Original content posted on https://www.weichertfranchise.com/blog/making-great-customer-service-full-time-gig/
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